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Customer Intelligence

Turn what you already know about your customers into decisions your teams act on the same day.

The columns of a neoclassical building in a financial district
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Make every customer a segment of one

Customers expect a company to know them. Most systems were never built to make that possible across every channel.

NRY helps banks, insurers, retailers and telecom operators connect their core systems, so the data, the models and the frontline teams work from one live view of the customer.

What changes:

  • Offers that reach the right customer at the right moment, instead of everyone at once.
  • Onboarding checks handled by the system, with people reviewing only the exceptions.
  • Campaigns that used to take weeks to launch go out in days.
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A Customer-Centric Toolbox

Forge is a toolbox that works with your data platforms, analytics tools, and the governance you already trust.

With Forge, every team runs on the same live picture of the customer.

IT

A trolley with a monitor in front of a row of dark server cabinets

Operational data and usable insight for marketing, sales and service, with hundreds of ready-made connectors, so the IT team ships features instead of pipelines.

Data Science

A person at a desk comparing a printed report with charts on a screen

Give customer-facing teams recommendations from your models. Put models into operation, watch them and retrain them in Forge, while keeping the tools you already use.

Forge is built in Europe, runs under the GDPR by default, and is deployed inside operations that regulators audit.

Business

An office building at night with lit floors of people at work

Live customer insight that shows who is likely to buy, who is likely to leave, and who needs help now, with the sales, marketing and service apps to act on it.

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One Approach, Built on the Whole Customer

Built on a real-time single customer view, Forge turns customer data into decisions your teams can act on the same day.

DATAANALYTICSBUSINESSApplicationsCustomersChannelsProductsDIGITAL TWINCoreSystemsTransactionalERPDomainCRMUnstructuredData LakeData PlatformBusinessIntelligencePointApplicationDeliveryForgeStreamsAutoSyncForge FSTransformsREST APIsModelObjectivesForge MLActionsDecisionOrchestrationFORGE

Supercharge your CRM

Any company with many customers holds vast amounts of data across separate systems. Forge connects them into one live view of each customer, records every interaction and decision, and controls access under the GDPR from day one.

Create your business's digital twin

Forge connects the data, the analytics and the models to the real things they describe, customers, products and channels, and builds the business's digital twin: one connected view of the customer that everyone from account managers to compliance analysts works on, in the same language.

Enable next-generation customer intelligence

The digital twin gives data science and business teams one shared foundation, so AI goes into the operation instead of into isolated tools: model operations in one place, faster deployment, and models that evolve with the business.

Turn customer data into compounding insight

With every customer interaction, Forge writes the outcome back into the models, connecting systems that were never connected and making the whole thing smarter as it runs. Decisions keep getting better, and so does the experience behind them.

Learn more about Forge.

CUSTOMER INTELLIGENCESINGLE CLIENT VIEWONBOARDINGSALES + MARKETINGCUSTOMER SERVICING
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Use Cases

From onboarding to retention, one platform for the whole customer journey.

01Intelligent Onboarding

Identity and risk checks run while the customer is still signing up, so a straightforward applicant is through in minutes and only the doubtful cases wait for a person.

A colour-coded wheel diagram of consumer and user segments

Analysts stop working through every check and start reviewing the ones the system flags.

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